In a Nutshell: Search engine optimisation (SEO) is the technical process of adapting key factors on and off your website in order to rank highly in search results. It's about adapting or 'optimising' a site in such a way that makes Google, Yahoo and MSN rank your site above your online competition.
Why is it necessary to optimise your website?
- Everyone wants to be at the top!
There are so many websites offering the same products/services to the same people. 85% of people using search engines will not proceed after the first page of results. It is essential to be near the top.
- Peoples ways of finding a business are changing!
More people than ever are using the web to find businesses and services. Traditional methods such as phone directories are being slowly abandoned, placing even more importance on search engine optimisation.
SEO Service Explained..
There are many factors which kick into place when conducting SEO work. It is important that your site is listed in a range of directories. It is also beneficial to have other websites linking to yours. We will spend time hand-submitting your website to a range of online directories.
Our SEO service is designed firstly to inform, advise and then take action. We can tell you exactly what people are searching for, how strong the online competition is and how long before you might see your website near the top of search engines.
We never prescribe a set course of action as your particular needs and challenges will be unique. From experience most truly successful websites will employ SEO web design and search engine marketing and usually some kind of e-mail marketing in unison.
Our prices are based completely upon labour time. An initial one-off payment will be required to make your site search-engine-friendly. This will be calculated based on the size and setup of your website. After this, SEO is an ongoing process which must be maintained frequently. Everybody wants to be at the top of Google and it is therefore important to monitor your competitors and ensure you are ahead of them.
Please contact us for more information, or to discuss an SEO quote. |
